Predict. Personalize. Perform.
Combine real-time identity, embedded intelligence, and agentic AI to create personalized email and mobile experiences that actually perform.
Imagine if...
your data could think, your campaigns could build themselves, and every message felt like it was truly personalized.
Precision Marketing at Enterprise Scale
Zeta’s personalization capabilities allow marketers to treat each customer like an individual, with unique messages informed by real behavior and predictive insight.
Precisely segment and target audiences with personalized send times, delivery frequency, channels, content, products, offers, and subject lines.
Convert anonymous web visitors into known customers through real-time identity resolution and retargeting and reach them with messages that keep them coming back.
Enrich profiles with Zeta Data Cloud attributes to gain deeper insight into preferences and intent for more precise targeting.
AI that Powers Personalization, Acceleration, and Results
Zeta’s AI is built into every layer of the platform, going far beyond basic automation. From content creation to workflow optimization, Zeta's AI transforms how marketers operate.
Use predictive AI to inform optimal send times, content combinations, and channel selection.
Instantly produce subject lines and creative assets with built-in generative AI tools.
Orchestrate tasks and complex workflows with agentic AI that powers everything from QA to end-to-end campaign management.
Tools Designed for Marketers, Not Developers
Zeta provides a no-code environment where teams can design, launch, and optimize campaigns that span email, mobile, and beyond from one central platform.
Develop and execute journeys using intuitive experience design, campaign management, and codeless personalization tools.
Create and edit content collaboratively, with built-in workflows that streamline execution and accelerate time to market.
Coordinate campaigns across email, SMS, push notifications, and paid media without switching platforms.
Real-Time Reporting That Translates Data into Action
Zeta gives marketers deep, on-demand insights into how campaigns perform, in detail, down to individual customer engagement.
Access real-time analytics across email, mobile, and cross-channel initiatives.
Use out-of-the-box reports for instant visibility or dive deeper with on-demand custom reporting and business intelligence.
Move beyond opens and clicks and tie performance directly to conversions, registrations, and revenue.
Enterprise Expertise, On Your Terms
Whether you want to run your own campaigns, rely on expert support, or find a balance between the two, Zeta’s flexible services model ensures you’re never on your own.
Choose from self-service, managed, or hybrid engagement models based on your team’s needs.
Tap into award-winning strategy, creative, data, analytics, and deliverability services from seasoned professionals.
Build a roadmap to accelerate outcomes and consistently exceed your KPIs.
